Achieve Event Sustainability: Tips From an Expert
Paul Salinger, former VP of Marketing at Oracle and sustainability advocate, shared his journey and emphasized the integration of sustainability into corporate event planning for a greener future. Read on for tips and key points.
Immersive Experiences: How Innovation Centers are Shaping the Next Wave of Business Storytelling
Executive Briefing Centers have been transformed into storytelling platforms, where innovation is not just about presenting products, but also narrating the journey behind them. They have become immersive environments where stories and products come to life, fostering deep emotional brand connections through memorable experiences.
Unleash the Power of Tech: Inside InVision’s Innovation Playground
Dive into a realm where technology transforms audience engagement at the speed of innovation. At InVision, we're not just keeping up; we're setting the pace. Our Innovation Playground is a solution hub for brands aiming to revolutionize their connection with audiences.
Making Events Sustainable: 9 Top Tips
Read on for 9 practical tips and valuable insights on sustainability from our internal experts that event professionals can put into practice today.
Top 10 AI Uses for Event Marketing
The events industry is actively harnessing the immense potential of AI technology. InVision’s award-winning digital and technology innovation team is at the forefront of harnessing the power of AI to revolutionize event execution.
Mentorship: A Career Game-Changer
What happens when you put two InVision employees from totally different generations, backgrounds and functions together in a mentorship program? Barriers fall, differences fuel refreshing insights, and the outcome creates a two-way street of career inspiration and lifelong learning. Join two InVisionites as they delve into their mentor-mentee partnership, and share valuable advice.
Exploring the Path to Sustainable Events: Insights and Strategies
"Can events actually be sustainable?" Event professionals have pondered this question for years. For our next Xcast episode, our internal experts share valuable insights and explore actionable strategies to make events more eco-friendly.
The Power of Immersive Learning and Emotional Storytelling in Health Sciences
The marriage of immersive learning and emotional storytelling has proven to be a dynamic force, leaving a profound impact, especially within the intricate landscape of the health sciences industry.
Navigating the Creative-Production Partnership
Synergy between the creative minds that conceive groundbreaking ideas and the technical wizards that bring them to life is the driving force behind captivating brand experiences. Join us as we delve into the insightful conversation between industry experts Jude Braunstein and Doug Binder, exploring the key lessons and strategies at the core of this collaborative journey.
Exploring the Power of Digital Communities
Over the past few years, we have witnessed a remarkable transformation in how businesses connect, collaborate, and thrive. With the onset of the global pandemic, Digital Communities have emerged as essential platforms that have propelled B2B companies forward.
What We Learned from Our First Pandemic: Event Experts and the Long Road Back
Three years ago, the world shut down. InVision's Doug Binder and Corey Burton are still trying to make sense of it all, especially when it comes to their passion for creating events. Hold on tight for a spirited journey back in time, from ballrooms to video calls to hybrid to whatever comes next.
Speaking BETA
Join InVision’s Carson Bell and John Emmaneel in a conversation about the state of BETAs, and how organizations can ensure they are speaking their language and understanding their lifestyle.
Optimizing the Total Experience for Your Audiences
We believe that brands and event marketers will need to deliver the optimal TOTAL EXPERIENCE (TX) for customers and key audiences. TX encompasses the complete brand experience, from the employee to the customer to our digital interactions…through the customer lifecycle to the end-user experience.
CES: Go Digital or Go Home
InVision sent internal experts from both our gaming and innovation and digital team to check out CES 2023. While there, our team observed substantial progression around the impact innovative, metaverse-inspired technology has on engagement and the future.
A Strategic Lens on Sales Enablement
Join InVision’s VP of Marketing, Laliv Hadar, and Slack’s Senior Manager of Global Enablement Programs, Ashton Williams, in a conversation about the state of sales enablement, and how organizations can ensure they are setup to drive high performing sales teams – and results.
Unraveling the Red Thread
Join InVision’s creative and strategy team as they discuss the meaning behind the red thread and why interweaving strategy and creative is critical to designing and executing impactful experiences that move your audiences to action.
Event Marketer Hierarchy of Needs
With many B2B marketing and event leaders “heads down” in their 2023 planning, it’s a good opportunity to revisit what matters most. Similar to Maslow’s hierarchy of needs, we believe that Event Marketers also have a hierarchy of needs, all of which need to be met to build successful programs.
2022 League of Legends World Championship Finals
We recently attended Riot Games’ sold-out 12th League of Legends World Championship Finals held at the Chase Center in San Francisco…and the experience did not disappoint. Read on to see some of the biggest highlights of the event.
VISIONS - Part 2 - The In-Person Experience
After much internal discussion, VISIONS designed an optional 2-day in-person experience that focused on networking and connection, safely.
VISIONS - Part 1 - The Digital Experience
VISIONS is a special time to create for ourselves —a fully-integrated strategic event experience where we learn, share, bond, and celebrate each other and the exciting work we’ve done throughout the year.