SXSW Top 5 Trends

04.08.2021

By IVC Team

SXSW Top 5 Trends

InVision recently attended SXSW 2021, a virtual experience made up of conferences, music festival showcases, film festival screenings and networking opportunities. Here are the leading trends that we observed:  

The Influence of New Technology
Augmented reality, virtual reality, AI and new technology are driving cultural shifts.  

A Spotlight on DEI
Infusing diversity, equity and inclusion into every aspect of our lives is a priority that people and businesses are committing to as a path for a better future. 

Gaming Industry Inspiring Digital Connections
Gaming leads the charge in building online communities and shaping the future of digital content and communications.  

The TikTok Takeover
There’s a huge push for brands to leverage TikTok and influencer partnerships as a new way to reach their audiences. 

Audiences want Empathy and Authenticity
Now more than ever, people are seeking human-centric brands and technology that connect with them through empathy and authenticity.   

Reach out to learn more about how we can apply these trends to your audiences.