Insights from Senior Marketers: BRAND EXPERIENCE SUMMIT at IMEX America

October 30, 2024

Insights from Senior Marketers 

BRAND EXPERIENCE SUMMIT at IMEX America

We recently gathered senior marketers for the inaugural Brand Experience Summit at IMEX America in Las Vegas that delighted attendees by showcasing the special role that events play in creating brand advocates and loyalists. 

A key panel featured InVision CEO Angie Smith in conversation with Dan Preiss, Vice President Experiential Marketing, Dell Technologies, and Lindsay Merkle, VP Client Experiences, GoodRx, who delved into how brands can build trust, advocacy, and engagement with their audiences.

For key takeaways and insights, checkout the following piece now: